Until TTR World Snowboard Tour season 0607 there was a distinct focus on men on the TTR tour and, even though women categories were included in many of the events, their results were not largely communicated. The primary reason being that all women events or event categories associated with existing TTR events required a women specific focus, the resources for which were not available to the TTR structure to date.

Furthermore, a strong growth and participation at independently organized women only events has been out of reach for both event organizers and the TTR Society.  An alignment towards the TTR structure, with women specific communication and distribution via the common and established tour branding was imminent to allow maximized benefit and paralleled growth in credibility, distribution reach and balanced growth.